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Dan River Cottons: A fashion harvest of AUTUMN COTTONS. Nothing relaxes a family like Dan River's Autumn Cottons! They stay fresh all day through work or play....never need coddling. Thanks to Wrinkl-Shed, wrinkles hang-out; colors stay in for life. You'll find Dan River Autumn Cottons in handsome shirts for Dad and Brother....in stunning dresses and separates for Mother and Sister....and by the yard, too. Ask for them. You'll find a richness in color and pattern that's brand new in cotton....plus the wonders of Wrinkl-Shed! At all fine stores. Even tumbling in the leaves.....leaves Wrinkl-Shed unruffled!

(circa 1955)

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