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Sunday, October 23, 2011

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AUTOMOTIVE FASHIONS:  THE DODGE FIREARROW

Italy's Ghia designers worked out this idea-car with Chrysler engineers - the idea being to combine svelte lines form European racers with a smooth-riding Dodge chassis that wouldn't shatter everything in your luggage.  The Firearrow is 75 1/2" wide - more than twice its 34" height - and crouches like a springing cat on its 115" wheel base.  Salient features:  V-shaped rub rail that wraps up the paint job with an effective bumper; recessed double headlights; separate hatches for luggage, spare.  Sharply raked windshield, gearshift mounted between two seats, authentic sports-car style.

Image via Esquire, August, 1954.

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6 comments:

  1. quite a nifty looking car...however, I'd rather "adopt" the cute dachshund standing in the rear looking on

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  2. Both car and doxie are beautiful. As is the artwork. I'm grateful I can't be tempted to go online and buy this particular item, as the image is 57 years old. Sigh. You do find some pretty things!

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  3. It IS a nice car. But it would look better with a dachshund in the passenger seat.

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  4. we all know that the best aerodynamic design is the dachshund body!! gorgeous car and doxie! love the picture.

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  5. Love the old ads with doxies in them. Be great all framed up and on the wall.

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  6. Once again, proof that Dachshunds are the quintessential mid-mod dog!

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